The venerable Manhattan retailer J&R Music & Computer World announced this week that its annual SummerFest & Tech Expo will be tied in with Digital Downtown, the new technology showcase scheduled for June 12-14. The event, organized in association with the Consumer Electronics Association, the producer of the International CES, will be held at the World Financial Center in the New York City Financial District, blocks away from J&R.
Both J&R and Digital Downtown have agreed to cross-promote each other’s event leading up to mid-June.
“We welcome Digital Downtown and CEA to our neighborhood and look forward to working together to build awareness among downtown workers, residents and tourists about the latest consumer technologies,” J&R’s president and founder, Rachelle Friedman, said as part of the announcement. Friedman will also give the keynote address at the CEA
Industry Update, which is scheduled for June 12, the opening night of both events.
Digital Downtown is being organized in association with CEA, the producer of the International CES, along with Martin Porter & Associates, Brookfield Properties, owner of the World Financial Center, and Consumer Technology Publishing Group/NAPCO, publisher of Dealerscope, Custom Retailer and E-Gear Magazines.
