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Tag: BBAR

Digital Imaging Reporter’s WPPI 2019 Wedding Photography Product Showcase

Our Product Showcase is a signature feature of all our convention coverage. Included in DIR’s special coverage of WPPI 2019 is our Wedding Photography...

10 Great New Lenses That Capture a Vintage Look

Many contemporary art, fashion and portrait photographers are now shooting images designed to emulate the elegance, style and look of the 1920s, ’30s and...

10 Awesome Imaging Accessories to Expand Creative Opportunities

Robust imaging accessories sales are one of the key indicators of a successful retail enterprise—and an integral part of a long-term strategy based on...

Tamron SP 15-30mm f/2.8 Di VC USD G2 Ultrawide-Angle Zoom

Commack, NY—Tamron debuted a high-speed ultrawide-angle zoom lens, the Tamron SP 15-30mm f/2.8 Di VC USD G2 (model A041), for full-frame DSLR cameras. The...

The Fall Lens Scene 2018

Interchangeable lenses are high-margin accessories that also help build customer relationships. They not only enhance your customer’s shooting experience, but they also encourage repeat...

Tamron 17-35mm f/2.8-4 Di OSD Compact Ultrawide-Angle Lens

Commack, NY—Tamron introduced the Tamron 17-35mm f/2.8-4 Di OSD (model A037) ultrawide-angle zoom lens for 35mm full-frame DSLR cameras. A separate concept from the...

Tamron’s Next-Gen SP 24–70mm f/2.8 Lens

Commack, NY—Tamron Co., Ltd., launched a high-speed zoom lens—the SP 24–70mm f/2.8 Di VC USD G2 (model A032)—for full-frame DSLR cameras. The new lens...

Winter Lens Scene for 2017

For retailers, lenses are golden. They’re big-ticket, high-margin accessories that help build customer relationships, enhance your customers’ shooting experience and encourage repeat sales by...

The 2016 Holiday Lens Scene

Major camera makers and optical companies have unleashed an amazing barrage of lenses, including more than a score that debuted at photokina and in...

Tamron SP 150–600mm f/5–6.3 Di VC USD G2

Cologne, Germany—Tamron launched the SP 150–600mm f/5–6.3 Di VC USD G2 (model A022) ultra-telephoto zoom lens. This new generation G2 lens builds on the...