Tag: Agency
The Last Word: Managing Agencies in the Digital Age
In a recent survey I conducted among CMOs, there is noteworthy frustration among marketers regarding agencies’ inability to manage integrated marketing communications, as well...
New York Institute of Photography Selects S.I.R. Marketing
S.I.R. Marketing Communications, Inc. (www.sironline.com) announced today that they have been selected the Public Relations agency of record for the New York Institute of...