Melville, NY—The Coolpix P7800, the latest addition to Nikon’s Advanced Performance Coolpix line, is equipped with both automatic and advanced features. Its feature set includes a 12.2 megapixel CMOS sensor, a fast maximum aperture f/2.0 lens and a new eye-level electronic viewfinder—all geared to help consumers capture high-res images and HD video even in difficult low-light scenarios.
“This addition to the Advanced Performance Coolpix series affirms Nikon’s commitment to integrating our storied optical legacy into powerful yet compact cameras,” said Bo Kajiwara, vice president, Marketing, Planning and Customer Experience, Nikon Inc. “The new Coolpix P7800 will allow photographers of every level to explore their photographic potential while capturing top-class images and Full HD video.”
The P7800 boasts a large 1/1.7-inch 12.2MP backside-illuminated CMOS sensor and a 7.1x zoom (28–200mm equivalent) lens. Whether shooting portraits, landscapes or documenting the family vacation, the P7800 is up to the task.
Its low-light performance is bolstered by a fast f/2.0–4.0 glass lens that lets more light in, allowing users to shoot with faster shutter speeds. Additionally, lens-shift vibration reduction (VR) in the lens helps create steady shots when shooting handheld, even while moving. For moments when speed is of the essence, the P7800 offers continuous shooting at 8 frames per second (fps) for up to six shots.
The camera is also capable of Full HD 1080p video recording with stereo sound. While recording, the P7800 allows use of its optical zoom and provides several in-camera special effects, as well as manual controls.
Other features include: a high-resolution 3.0-inch vari-angle LCD screen; scene and shooting modes; an intuitive menu and external control system for easy navigation; full manual controls (PSAM); the ability to capture RAW files, enabling users to capture and edit uncompressed images; and compatibility with many optional Nikon accessories, including Speedlights, external GPS units and the WU-1a wireless mobile adapter. Using the adapter and the free, downloadable Wireless Mobile Utility app, photographers can share images and video via Wi-Fi to smartphones or tablets.
The Nikon Coolpix P7800 has an SRP of $549.95. nikonusa.com
