Fremont, CA—In anticipation of this year’s Halloween costume and makeup shopping season, ArcSoft released a package of big-cat-inspired makeovers in its free digital makeover app, Perfect365. The app now boasts more than 65 million users worldwide.
The Big Cats package, which can be found in the Wild category of the app, is available for $1.99. The makeup package features four new “Hotstyles”: snow cat, with rhinestone ears, ice blue eyes and spotted eye shadow; tigress, with amber eyes, oxblood lipstick and ombre tiger stripes; leopard, with pearl-adorned ears, gold eyes and dramatic leopard spots; and lioness, with petal-soft ears, gold eyes and whiskers.
With Perfect365 users can play with makeup ideas, getting true-to-life results thanks to the app’s Face Detection technology. They can get inspired for Halloween makeup using the Big Cats package and share ideas with friends through messaging, e-mail and social media directly from the app.
“We are constantly inspired by our users’ creativity and love their feedback. By popular request, we’ve extended our family of wild makeovers ahead of this season’s spooky holiday,” said Caroline Tien-Spalding, senior director, Product Marketing, ArcSoft. “With Big Cats, we’ve created digital makeup designs that suggest the fierce beauty of the wild cats while letting our users’ natural beauty and features shine through.”
Thanks to dozens of Hotstyle one-tap makeovers, more than 20 customizable makeup and tweaking tools, Style it! clothing and accessory recommendations, and step-by-step how-tos, Perfect365 has become a go-to app for selfie takers. After users snap a few selfies or load photos from their camera rolls, ArcSoft’s Face Detection technology automatically maps a person’s eyes, nose, cheeks, mouth and hairline. This allows users to try on transformative Halloween styles and create realistic makeovers. Users can also customize their looks with nearly 20 tweaking tools that whiten teeth, brighten eyes, banish blemishes and more.
ArcSoft is a leader in imaging intelligence technology. Now in its 20th year, it provides its device partners in digital cameras, computers, wearables, TVs, home appliances and cloud storage with a full line of imaging solutions, including face and object recognition/detection, content-based analysis for pictures and video, studio-quality image and video enhancement. arcsoft.com