Joby Cofounder Forms Kenu, Debuting Highline iPhone Security Leash for Outdoor Photo...

Joby Cofounder Forms Kenu, Debuting Highline iPhone Security Leash for Outdoor Photo Enthusiasts

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San Francisco, CA—Kenu, a newly formed San Francisco-based company launched by Joby cofounder Ken Minn and some key members, offers lifestyle products that blend urban style and practicality for outdoor enthusiasts. Its premiere product is Highline, an iPhone/iPad security leash for outdoor enthusiasts.

“After losing two iPhones on the slopes last season, I realized I wasn’t the only one and there had to be a solution. I didn’t find one, so I developed Highline. As the saying goes, necessity is the mother of all invention,” explained founder Ken Minn.

Geared toward the ultimate adventurer, and fit for the everyday user, Highline was developed to provide both safety and security for mobile devices in extreme circumstances. Kenu’s custom-engineered iPhone and iPod leash is specifically designed for skiing and snowboarding, connecting outdoor enthusiasts to their mobile devices. It allows them to photograph that epic shot, communicate with friends, look at trail maps and listen to tunes, without worrying about dropping their gadgets.

From connector to loop, Highline features a densely braided Kevlar core. Its abrasion-resistant loop attaches to zipper pulls, belt loops, d-rings and more, and a stainless steel locking mechanism connects into iPhone and iPod dock connectors. $19.95. kenu.com

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