Atlanta, GA—Rachael Pollard was hired as the new vice president of People and Culture for ShootProof. ShootProof is a global provider of both online gallery software and services for professional as well as semiprofessional photographers.
Pollard brings more than 25 years of human resources’ experience to her new role. In addition, she will guide talent development, recruiting and also culture amidst the company’s rapid growth.
“ShootProof’s people and culture drive its innovation, differentiation and customer success,” said Pollard. “I’m so excited to join Colin and the ShootProof team as we scale this fast-growing business that serves a creative, engaged customer base.”
Pollard is an experienced executive whose professional trajectory underscores her belief that an organization’s people are one of its strongest core competencies. Moreover, she has a wealth of experience in scaling employee-centric HR operations through massive growth. Throughout her career, she has worked to attract as well as retain talented people; build inclusive corporate cultures; and strategically scale businesses.
“Investing in our people and creating a community-focused culture is one of ShootProof’s top priorities. Rachael will apply her incredible passion to building out this essential aspect of our business,” said Colin Breece, ShootProof’s CEO. “In addition to her tremendous experience, Rachael brings renewed energy, charisma and also positivity to our team,” Breece added.
ShootProof
ShootProof is a provider of online gallery software, sales as well as business management tools for professional and semiprofessional photographers around the world. Its user-friendly platform permits photographers to share and sell their photos commission-free in customizable galleries and apps. 
The company’s mission is to enable photographers to deliver a better client experience with digital downloads, proofing and printing. Founded in 2010, ShootProof now serves tens of thousands of photographers in 38 countries. In addition, the company offers 18 different languages for galleries. Moreover, according to ShootProof, its photographer members have earned more than $335 million in commission-free sales.
