PMA’s The Big Photo Show to Return to LA May 2014

PMA’s The Big Photo Show to Return to LA May 2014

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Jackson, MI—Building on the success The Big Photo Show event that was held in Los Angeles this May, PMA announced The Big Photo Show will return to the Los Angeles Convention Center May 17–18, 2014.

“The purpose of The Big Photo Show is to grow the imaging industry by increasing people’s passion and enthusiasm for photography,” said Allen Showalter, PMA’s president. “We accomplished that goal in a major way with the first The Big Photo Show in LA this year. PMA is excited to build on that great momentum with another LA show in May of 2014, with additional Big Photo Show events and locations yet to come.”

For the inaugural event, more than 16,000 photo enthusiasts, advanced amateur and professional photographers attended The Big Photo Show, which featured manufacturer and retailer exhibits, education theaters and live model shooting zones. Attending retailers experienced extremely strong sales, while exhibiting manufacturers were able to connect with an entirely new potential client base.

“Based on the extreme success of this year’s The Big Photo Show in LA, Samy’s is eagerly looking forward to next year’s event! The enthusiastic response from the community, along with the feedback from the attendees, has us already working on ways to improve our space for next year. Customers loved the interaction with the vendors that participated and the ability to instantly make their purchase decisions and walk out with their new camera or lens. The educational aspect of the show helped them make their choices, and even having some hands-on photo opportunities created an excitement many had not experienced before,” said David Dimont of Samy’s Camera.

“Sigma took a leap of faith by exhibiting at the first The Big Photo Show in LA. We could not have been more thrilled with that decision!” added Sigma Corp. of America’s Christine Moossmann. “The event drew huge crowds of photo enthusiasts and gave us a remarkable opportunity to make them aware of Sigma products and expand our market. We are excited about future events and look forward to further growth of The Big Photo Show.”

The Big Photo Show is a series of photography events for the millions and millions of U.S. consumers who consider themselves photo enthusiasts. It offers exhibits from imaging suppliers, retailers and service providers, as well as an array of educational opportunities for attendees taught by professional photographers, framers and other experts. Among other things, attendees learn how to take better photos, what new innovations are available in equipment and services, and the coolest new ways to creatively display their images.

“The 2013 Big Photo Show was a great kickoff to a new PMA tradition. Sony was proud to support this show’s launch in the U.S. and will look forward to The Big Photo Show LA again in 2014,” said Mike Kahn of Sony.

For more information about exhibiting or sponsorship opportunities at The Big Photo Show, contact Jeff Frazine at jfrazine@pmai.org.

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