PMDA Elects Fujifilm’s Gray as Pres., Names New Exec. Dir. and VPs

PMDA Elects Fujifilm’s Gray as Pres., Names New Exec. Dir. and VPs

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Woodbury, NY—The PhotoImaging Manufacturers and Distributors Association (PMDA) announced its board of directors elected Joellyn Gray as president. Gray, the director of Marketing for Fujifilm’s Imaging division, will lead PMDA’s mission of promoting imaging and providing a forum to involve member companies in charting the industry’s future.

In her role at Fujifilm, Gray is responsible for consumer insight research, retailer marketing support and consumer programs designed to motivate digital printing at retail. She was a driving force behind PMDA’s 2009 Portraits of Love project, which connected professional photographers nationwide with military families whose loved ones are serving overseas, to send free family holiday portraits to the deployed soldiers. In addition, Gray previously held marketing positions at Xerox Engineering Systems, JP Morgan, Cadbury Schweppes, Dannon and Kraft Foods. 

“The PMDA has a long and rich tradition of serving the photo industry, and I’m extremely honored to serve as president of this prestigious organization,” said Gray. “The mass acceptance of digital technology and the creativity that it enables is creating substantial new opportunity in the market. My goal is to provide a stimulating forum for manufacturers and distributors in the photo industry to discuss new technologies, emerging consumer behavior and business opportunities. It is an exciting time to be in the photo industry, and PMDA genuinely reflects the industry’s new spirit of possibility.”

In conjunction with Gray’s election, PMDA announced additional changes to its board of directors. The organization’s outgoing president, Jerry Grossman, editor in chief of Photo Industry Reporter, will now serve as PMDA’s executive director. Serving as vice presidents are: Mark Huggins, executive director, Brand Marketing at Olympus; Anthony Ruotolo, associate publisher, American Photo and Popular Photography, at Bonnier Corporation; and Dan Unger, vice president of Marketing at Cameo Style. http://www.pmda.com

 

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