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Sirui USA Bought by Guangdong Sirui Optical Co.

Verona, NJ—The joining of forces between Sirui USA and Guangdong Sirui Optical Co., Ltd., was announced. Effective immediately, Sirui USA, LLC, is a direct subsidiary of the Guangdong Sirui Optical Company. The parent company...
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Selective Focus: When Consumers & Companies Vote with Their Feet

The catchphrase “voting with one’s feet” might well define the battle the photo industry is engaged in today. This is a two-way street, with companies and their customers sometimes in step—and sometimes not. But it’s...
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Gitzo Traveler α Tripod for Sony Cameras

Upper Saddle River, NJ—Following the collaboration between Vitec Group and Sony, Gitzo developed two accessories specifically for the Sony α7 and α9 interchangeable-lens cameras. Targeted at professional photographers as well as premium camera users,...
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Sirui USA Launches SR-Series Pro Tripods

Verona, NJ—Sirui USA introduced its SR-series professional tripods for photographers as well as videographers. “Combining outstanding stability with amazing versatility, the SR series will exceed the expectations of even the most demanding professionals,” the...

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