Center Valley, PA—Olympus, the exclusive title sponsor of the Olympus US Open Series and official sponsor of the US Open, joined forces with top-seed American professional doubles tennis players Bob and Mike Bryan, the “Bryan Brothers.” The partners will work together to increase awareness of Olympus’s sponsorship and the sport of tennis.
“We couldn’t be more thrilled about our partnership with Olympus. It’s great to be working with a company that has been a strong supporter of tennis and the Olympus US Open Series,” said Bob and Mike Bryan. “We immediately were impressed with Olympus’s team, and most especially, their cameras. It’s going to be a lot of fun to use them while on tour.”
The 31-year-old Bryans are twin brothers recognized worldwide for their trademark chest-bumps after scoring big points. They enjoy support from their fan club known as “Bryans’ Bunch.” The group of more than 200 members wear lime green Bryan’s Bunch tees to the many tournaments. From Camarillo, California, the brothers also are recognized for their aggressive style of play; they both play with single-handed backhands, yet Bob is left-handed and Mike is right-handed. And, they are the only two players in professional tennis who use the exact same racquet brand, model, weight and string tension.
“Olympus is excited about the opportunity to sponsor players who not only have great talent, but also share values similar to those of Olympus: high-performance, dedication, commitment, continuous improvement and teamwork,” said Mark Huggins, executive director, Brand Marketing, Olympus Imaging America. “All qualities that Olympus as a company encourages in its employees—making Olympus and the Bryan Brothers a great match!”
Bob and Mike Bryan won their 61st career doubles title on May 16, 2010, in Madrid, Spain, tying them with Australians Paul Woodbridge and Mark Woodforde for the most career doubles title wins. Beyond their tennis abilities, the brothers plan to conquer the music world with the help of close friend and accomplished singer/songwriter David Baron. The group, The Bryan Brothers Band Featuring David Baron, will perform on Arthur Ashe Kids’ Day during the 2010 US Open on August 28, 2010. Their debut album, Let It Rip, was released on September 1, 2009.
Olympus US Open Series
The Olympus US Open Series links 10 summer tournaments to the US Open, creating a six-week summer tennis season. Event sites include Atlanta, Los Angeles, Stanford, Washington, DC, San Diego, Toronto, Montreal, Cincinnati and New Haven. More than 1.6 million attendees and 147 million television viewers in 190 countries watched the 2009 Olympus US Open Series tournaments and the US Open combined. Olympus became the title sponsor of the Olympus US Open Series in 2008 and has been a US Open sponsor since 2003.
Olympus has planned a variety of activities this year, including the Capture the Love photo contest and the It Must Be Love video shoot. Special giveaways and photo souvenirs also will be available. olympusamerica.com
