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Panasonic Ramps Up LUMIX Line

April 7, 2010
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Panasonic recently announced two new LUMIX cameras as well as a new LUMIX VARIO 14-42mm lens.

The LUMIX DMC-G2 (12.1 MP) is being billed as “the world’s first digital interchangeable lens system camera with a movable LCD that allows for touch-control,” and is the successor to the LUMIX G1. “The touch-control shooting elevates the camera’s operability, letting the user adjust auto focus (AF) simply by touching the subject on the large 3.0-inch 460,000-dot high- resolution LCD. The LUMIX G2, also shoots 720p High Definition video using the AVCHD Lite format, and joins the LUMIX G10, also introduced today, as the latest models in the LUMIX G Micro System,” Panasonic said in a statement.
With the touch-screen operation, users can snap a photo by touching the LUMIX G2’s screen.  Users can touch one thumbnail viewed among many to see the full size of the desired photo.  Also, to view images one-by-one, photos can be dragged across the screen to browse as though flipping the pages of a book.
“With the LUMIX G2, Panasonic is pleased to continue to lead the evolution of the Micro Four Thirds platform and also be the first in the industry to offer a touch-screen interchangeable lens system camera,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company.

The LUMIX DMC-G10 is, “the world’s lightest digital interchangeable lens camera with a viewfinder” and can record High Definition (HD) video in addition to high-quality still images.
“We continue to expand this award-winning LUMIX G Series, and with its easy-to-use features and compact size, we expect the G10 to attract a lot of new users who want to step-up from their point-and-shoots,” explained David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company.
The LUMIX G10 (12.1 MP), with compact body and portable design, uses a mirrorless structure as part the Micro Four Thirds System standard, eliminating a number of components that are found in a conventional interchangeable lens camera, including the mirror box and optical viewfinder unit. This innovative structure allows for the LUMIX G10 to be the world’s lightest system camera in a compact digital camera design that is a desired feature for new users. 
The company has also introduced a new interchangeable lens for its LUMIX G Micro System, the ultra-compact and lightweight LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens offers versatile zoom range of 14-42mm (35mm camera equivalent: 28-84mm), making it suitable for a wide variety of scenes, everything from dynamic landscape to portrait.  The LUMIX G VARIO 14-42mm/F3.5-5.6 ASPH/MEGA O.I.S. lens will be part of the kit lens for the latest additions to the LUMIX G Series of digital cameras: the LUMIX DMC-G10 and LUMIX DMC-G2, also introduced today.
Visit Panasonic's product page to find out more.

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