Watsonville, CA—Photoflex reached a marketing agreement with Digitec Trading, Inc., of Canada, whereby Digitec will be distributing the complete line of Photoflex photography and videography lighting gear in Canada.
The move is designed “to help improve both companies’ short- and long-term business goals, while keeping the consumer in the forefront of all decision making,” the companies jointly announced.
“This new relationship will provide the Canadian marketplace with the tools they need in becoming the best photographer/videographer. We look forward to working with Digitec Trading and expanding the Photoflex line and online education to the customers of Canada,” commented Sharon Reeves, Photoflex’s president.
The two companies plan to provide products to a new generation of photographers/videographers, while continuing to provide the professional marketplace with new tools and a continued emphasis on education and customer service.
Digitec, an importer and wholesaler of premium quality products, has years of experience in the photography and consumer electronic industry. The company specializes in power products, digital equipment, flash memory cards, MP3 players and digital imaging accessories. photoflex.com and digitectrading.com
