Phhhoto Next-Gen Camera App from HyperHyper Shoots Instant, Moving Pictures

Phhhoto Next-Gen Camera App from HyperHyper Shoots Instant, Moving Pictures

2792

New York, NY—HyperHyper, a digital agency and product studio, launched Phhhoto for iPhone, available in the iTunes App Store worldwide. The free camera app captures life in motion through its multi-frame camera, allowing users to shoot and share images that look and feel alive.

The Phhhoto format consists of a series of frames captured with a single touch. The frames are then looped back and forth in a way that brings subjects to life. For example, waves crash, ice cream cones drip and suns rise and set.

HyperHyper also provides Phhhoto Pro, a popular animated photo booth that illuminates and detects faces, shoots several frames, then delivers a sharable, animated selfie to a smartphone via SMS. Phhhoto is now bringing this format to the iPhone and bundling it with community features so users can follow, like, comment and share Phhhotos with friends.

“Until today, cameras had two modes: snap a picture, or record a video. Now there is something in between,” noted a HyperHyper spokesperson. “Phhhoto makes the most ordinary moments look and feel mesmerizing, instantly and effortlessly. Anyone can do it. Quicker than video, more lifelike than stills.”

An early beta version of the Phhhoto for iPhone app spread quickly among a circle of notable musicians, including Katy Perry (phhhoto.com/i/f987j0E3tb6), Diplo, Dillon Francis, Bro Safari and Gent & Jawns. Within the first week of the beta, over 8,000 new Phhhotos were posted. hyperhyper.com

NO COMMENTS